Marketing Communication Specialist

We are looking for a dynamic and results-driven Marketing Specialist to join our team at VietnamWorks. This role involves planning, executing, and optimizing strategic marketing campaigns to enhance brand visibility, user engagement, and customer acquisition across multiple channels, including social media, email marketing, podcasts, and partnerships.

1. Social Media Management

• Develop and implement content plans for Entry Level aligned with monthly themes to increase engagement, page likes, and new followers.

• Manage and oversee content calendars for VietnamWorks' media platforms, including Facebook and LinkedIn, Email, Blogs…

• Expand to new social media channels to drive user acquisition and improve brand awareness in 2025.

2. New Brand Launch

• Collaborate with the product team to support the creation of entry-level platforms such as new brand.

• Develop and execute branding and communication strategies for new product launches to maximize visibility and adoption.

• Assist in refining and aligning new' brand guidelines with current market demands.

3. Campaign Production

• Plan, develop, and execute engaging content tailored for fresh graduates and entry-level job seekers.

• Collaborate with partners and design teams to produce high-quality materials.

• Monitor performance metrics, conduct research, and adapt strategies to optimize results.

4. Partnership Management

• Design and execute offline-to-online campaigns, focusing on university partnerships through job fairs, seminars, and related activities.

5. Product Update

• Work closely with the product team to build and promote entry-level new features.

• Identify and establish new marketing channels to drive product launches and user acquisition.

6. Others Task

• Proceed payment for all of vendor in month.

• Support by request of sale team, CE team to sending email survey, …

• Bachelor’s degree in Marketing, Communications, or a related field.

• 2+ years of experience in social media management, content creation, and campaign production.

• Strong understanding of branding and digital marketing strategies.

• Excellent organizational skills and attention to detail.

• Experience in managing partnerships and coordinating offline-to-online campaigns is an advantage.

• Strong written and verbal communication skills in Vietnamese and English.

• Creative thinker with a passion for storytelling.

• Proficiency in social media platforms and tools (Tiktok, Threads, Instagram).

• Ability to multitask, meet deadlines, and adapt to a fast-paced environment.

• Detail-oriented and a proactive team player.