The newly formulated vision of our company sets the direction for this transformation in our thinking and our business. Our vision describes what we want to achieve with tesa in the market in the future.
Become a truly multinational company…
• tesa acts globally but considers and adapts to local requirements.
• Internationalization will be strengthened at management and employee levels.
• Our organization and decision-making power will be more decentralized.
…with a focus on selected markets …
• We focus on profitable growth segments of the market where we differentiate from our competition.
• We will expand our position in key vertical markets based on organic growth and M&A moves.
… and an equally strong presence …
• Our key regions will become more equal regarding revenues, personnel, and infrastructure.
• We will strengthen our regional presence, development capabilities, local sourcing, and manufacturing.
… in Asia, the Americas, and Europe.
• We will defend our leading market position in Europe.
• We will invest in expanding our presence
in Greater China / Asia Pacific, and Northern America.
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